These questions were posed by the Journal of Popular Romance Studies (I like them!):
Why does the paranormal, in its myriad representations, resonate so strongly with pop culture consumers, particularly in its juxtaposition with romance?
What can the paranormal romance teach us about contemporary understandings of gender, sexuality, race, the body, hybridity, genre, and the market?
How do paranormal settings, characterizations, attributes, etc. facilitate interrogations and re-imaginings of gender, sexuality, and/or intimacy?
How are paranormal characterizations informed by existing cultural narratives about race, ethnicity, and national identity?
How do paranormal romances use characters’ non-human or not-fully-human status to represent beyond-normative bodies, sex and/or violence?
What assumptions or anxieties play out in contentions over the generic boundaries of paranormal romance and its relationship to other (sub-)genres?
How does the generic hybridity of paranormal romance affect dynamics within texts, between texts and readers, and/or in the marketing of texts?
Who are the consumers of paranormal romance? How do blogs and online communities of paranormal romance writers and fans reflect and shape the genre?